产品知识对消费者属性同异选择的影响:感知风险的调节
Release time:2024-10-10
Hits:
- Journal:
- 消费经济
- First Author:
- GM
- Co-author:
- 孙洪杰
- Indexed by:
- 源刊论文
- Document Code:
- D5CQTCKIRM26NKVKD8KIR4Z5XJP1P7WQ
- Issue:
- 6
- Translation or Not:
- no
- Date of Publication:
- 2016-12-01
- Pre One:自我建构和感知风险对消费者选择影响研究——基于社会效用视角
- Next One:基于消费者感知的企业捐赠战略选择解析


